Become a Sponsor
Your sponsorship will directly support men
doing great things on and off the saddle.
Overview
When you sponsor GFC you can feel good knowing your sponsorship will directly support the development of men who aspire to do great things on and off the saddle. Many of our men are young men who aspire to have a family, are currently leading their families, or have led their families to prosperity and are leading in all aspects of home, faith, and community. These are proud, dedicated, hard-working men and in this environment we are attracting more and more men to be of great character, on and off the saddle.
Our pride and joy is to develop young men who seek to grow in this sport and to grow in their character. If you believe the development of men in the sport of cycling and the sport of life is important, sponsor us. Help us grow. Help us make our programming more robust. Help us compete with the best of the best of us like L3GION, Best Buddies, and Miami Blazers. But most of all help us be better men living up to the name... Good Fellas.
-Taalib alSalaam
President, GoodFellas Cycling Club
Benefits
Sponsoring organizations contribute capital, or in some cases goods and services, to support GFC’s ongoing operations and events. In exchange, GFC helps to advertise and promote the sponsors’ brand, products and services to the club and to the community.
Association with a respected and much‐loved sporting organization enhances brand image and develops strong bonds with fans and participants.
GFC sponsorship is an advertising and marketing investment. Sponsorship provides the benefits of traditional advertising and much more.
Reach a demographic of, active adults and families.
Create rider loyalty to your organization.
Express your organization’s corporate values through sponsorship.
Feel good knowing you are contributing to the growth of cycling.
Demographics
Cyclists tend to be young, affluent and active. GFC members are prime targets for your advertising. Demographic statistics are not kept for GFC, however below are national cycling demographics:
U.S. Cycling Demographics*
100 million cyclists in the US
65 million people attend competitive cycling events
6 million bicycle commuters
250,000 competitive adult cyclists in US
8.3 million Avid cyclists (those who ride at least 52 times/year)
Median price for a road bike: $4,000
Average salary $49k
Average age 36 years old
*Sources: Bicycle Business Journal, Bicycle Manufacturers Association of America, Sporting Goods Manufacturers Association.
Cycling is a technologically‐advanced sport that demands perseverance, hard work and attention to detail. Are these traits you would want associated with your business or your employees? By sponsoring GFC, your company’s image will be positively influenced.
By sponsoring GFC, you will also be seen as supporting these societal goals:
Fitness, health and active lifestyles
Green Transportation
The fight against childhood obesity
Sharing the road
Athletic excellence
Sponsorship Programs Costs & Details
Uniform Sponsorship: For 2023, GFC members wear custom team kits imprinted with sponsor logos. Club members ride multiple times a week for at least 7 months of the year, most of these in uniform.
Conservatively, uniform sponsors receive thousands potential impressions per year within the cycling community, and many “spillover” impressions within the general community and on social media. UNIFORM SPONSORSHIP IS HIGHLY COST-EFFECTIVE ADVERTISING
Premier sponsor - $2,000
Most prominent display of logo on club jersey
Free club jersey
Sponsor logo displayed on club website
Access to club sponsored events
Sponsor logo displayed on club jersey
Access to advertise/post on our membership FB page
Preferred sponsor - $1,250
More prominent display of logo on club jersey
Sponsor logo displayed on club website
Access to club sponsored events
Sponsor logo displayed on club jersey
Access to advertise/post on our membership FB page
Ride sponsor - $750
Sponsor logo displayed on club website
Access to club sponsored events
Sponsor logo displayed on club jersey
Access to advertise/post on our membership FB page
Online sponsor - $250
Logo on Club Website
1-year free club membership